For memory care & assisted living

A dignified companion for the residents in your care.

Each resident gets a calm tablet loaded with their family's real voices, photos, and stories — offered as part of your enrichment program. You handle the care; we handle the technology.

HIPAA BAA available · No analytics on residents · Built for the cognitively impaired specifically

A bright care-home sitting room in afternoon light: a resident in an armchair looking at a tablet, another at the piano by garden doors, bookshelves and geraniums.

The clinical case

Built on what actually helps older adults — including those living with dementia.

Voice familiarity

Recognition by voice outlasts recognition by face.

The evidence

Voice-processing cortex is typically affected later in Alzheimer's than visual-recognition cortex. Residents who can no longer name their daughter from a photograph often still recognize her voice — so we make family voices a daily input.

Reminiscence therapy

Older autobiographical memory is preserved.

The evidence

A wedding, a first job, the cottage on the lake — these stay long after recent memories falter. SeniorsLink is built around eliciting them, not testing for them. The companion asks open-ended questions; the resident leads.

Sundowning regulation

Familiar voices reduce late-day agitation.

The evidence

A daughter's 4:30pm voice message is a measurable intervention. We surface it automatically in the late-day window when sundowning risk is highest — fewer call-button events for your staff, less loneliness for the resident.

What we deliver

One tablet per resident. One app per family.

Resident tablet

Kiosk mode — one calm screen, four big buttons, nothing to get lost in.

Family app

Voice messages, video hellos, and captioned photos — in the family's own familiar voices.

AI companion

Short, gentle conversations. Validation therapy, never quizzes.

Memorial mode

When a resident passes, billing stops; the family keeps every photo and message.

White-label & bulk invite

Your brand throughout. Upload a roster; families self-onboard.

Support included

Business-hours support and a real person on the other end.

What every seat includes
  • Unlimited family members per resident
  • Unlimited AI companion conversations
  • Unlimited photo & voice-message storage
  • Memorial mode + photo-book PDF export
  • White-label configuration (logo, color, name)
  • Bulk CSV invite with family self-onboarding
  • Support during business hours

See your facility's white-label, live →

For the family, too

Families stay close, even from far away.

The hardest part of placing a loved one in care is the distance — the guilt of not visiting enough. When a family's voice notes and photos reach the resident's tablet that same afternoon, that changes. And families who feel connected to your home are the ones who refer the next resident.

Pricing

Per-seat, monthly, with volume tiers.

You pay wholesale and decide how to recoup it from families — bundle it into your memory-care tier, charge a line item, or include it in enrichment. We don't dictate the family-facing price.

Pilot

10–24 seats

$29.99/seat/mo

$500 one-time setup

A single facility testing the program before a chain-wide rollout.

Standard

25–99 seats

$24.99/seat/mo

$1,500 one-time setup

A full memory-care unit or a small group of facilities.

Enterprise

100+ seats

$19.99/seat/mo

Custom setup

Chain operators, group homes, regional providers. Custom contract.

Pricing details — annual, seats, hardware, what's negotiable

Annual prepay: 2 months free (pay 10, get 12).

Seat definition: one seat = one resident. You can pre-purchase seats and assign them as residents move in; unused seats roll over within the contract year.

Hardware: not included. The resident tablet is any iPad (7th-gen or newer) — most facilities source these through their existing IT vendor for $179–$300. We provide a configuration checklist.

Pricing shown is a starting point. Multi-year contracts, non-profit / faith-based discounts, and chain-wide agreements are all negotiable.

Trust & compliance

The answers your procurement team needs.

The headline trust signals are below; expand any question for the full detail.

HIPAA BAA

Available

SOC 2 Type II

In progress

Cyber insurance

$2M coverage

Data residency

CA / US / UK

Do you sign a Business Associate Agreement (BAA)?
Yes. While we are not strictly a HIPAA-covered entity (not a healthcare provider, insurer, or clearinghouse), resident-adjacent data warrants the same posture. We sign a BAA before any pilot begins; our hosting substrate (Supabase Pro) is BAA-eligible.
What's your SOC 2 / SOC 3 status?
SOC 2 Type II is in progress as of mid-2026. We share our security questionnaire responses (CAIQ-Lite, SIG-Lite) immediately, and an interim attestation letter from our compliance vendor (Vanta) on request. For pilots we sign a confidentiality-and-security addendum specifying the same controls SOC 2 would attest to.
Where is the data hosted?
Customer data is stored in the region that fits your facility's jurisdiction. We deploy on Supabase (managed Postgres) and S3-compatible object storage, both backed by AWS:
  • Canada (default for Canadian facilities) — Supabase Canada Central, AWS ca-central-1 (Montréal). All rows, objects, and signed-URL traffic stay within Canada — satisfying PIPEDA, PHIPA (Ontario), and provincial health-information acts.
  • United States — Supabase US East, AWS us-east-1 (N. Virginia). HIPAA-eligible substrate; our BAA covers data at rest and in transit. US West (Oregon) us-west-2 is also available.
  • United Kingdom — Supabase London, AWS eu-west-2. Stays within UK borders — important for UK GDPR / DPA 2018 and NHS-adjacent procurement.

Cross-border requirements (a US chain with Canadian residents, an international group) are handled per-tenant. Tell us about any residency constraint up front and we map it to the right region before any data is created.

What's your data-deletion posture?
On contract end, all resident-adjacent data is purged within 30 days. The family retains an exported archive of their own content (photos, voice memos, conversations) in the memorial-mode artifact. We don't retain it.
What happens to a resident's account when they pass?
The account transitions to memorial mode. The companion stops (no more AI usage charges), billing pauses, and family retains read-only access to every artifact free for the first 12 months, then $2.99/year per family to keep the archive live. We never auto-delete a memorial account; the family controls that.
What about residents who can't consent?
We use a substituted-decision-making model: the resident's POA or designated decision-maker provides consent on their behalf during onboarding. If your facility has its own substituted-judgment framework, we adopt it. The consent attestation is captured in the family-side onboarding flow.
What's the cybersecurity insurance position?
We carry $2M cyber liability coverage and can share the certificate on request. Limits and named-insured terms are negotiable for enterprise contracts.
How long does a pilot take to get up and running?
For a 20-resident pilot at a single facility: about 3 weeks from signed agreement to first family onboarded. Week 1 is BAA + white-label config + tablet procurement checklist. Week 2 is staff training. Week 3 is bulk-invite to families.
What happens if we want to exit?
Either party can terminate with 60 days notice. On exit you get a full data export (per-resident JSON + media in original format) and we purge our copies within 30 days. No exit fees, no early-termination penalty.

Important disclaimers

SeniorsLink is a companionship and reminiscence tool — not a medical device, not medical advice, and not a substitute for nursing, clinical, or family care. AI responses can be wrong, and outcomes vary by resident. The full disclaimers form part of our Terms of Service.

Read all six disclaimers in full
  • Not a medical device.

    SeniorsLink is a companionship and reminiscence-therapy tool. It is not a medical device under FDA, Health Canada (MDR), MHRA (UK), or EU MDR classifications. It does not diagnose, treat, cure, prevent, or mitigate any disease or condition — including dementia, Alzheimer's, or any cognitive impairment. We make no clinical-outcome claims that haven't been independently validated.

  • Not medical advice.

    The AI companion's conversations are for reminiscence, validation therapy, and gentle company. They are not medical advice, mental-health treatment, behavioural-health intervention, or crisis support. If a resident shows signs of medical distress, suicidal ideation, or imminent harm to self or others, contact the facility's clinical staff and emergency services (911 in US/Canada, 999 in UK) immediately. The companion is not designed to detect or respond to emergencies.

  • Not a substitute for human care.

    Family voice messages, photos, and AI companion conversations supplement — they do not replace — in-person family contact, professional nursing care, certified care attendants, or licensed mental-health support. Facilities should continue staffing care to the standards set by their licensing body.

  • AI accuracy is not guaranteed.

    The AI companion is built on large language models (currently Anthropic Claude) that can produce plausible-sounding but factually incorrect statements. We tune the companion to stay in the resident's life-story context, but it can still misremember details, invent names, or contradict itself across conversations. Treat its output the way you'd treat a warm but forgetful friend, not a reliable record.

  • Results may vary.

    The cognitive-science basis for SeniorsLink (voice familiarity, reminiscence therapy, sundowning regulation) is well-supported in the literature, but individual outcomes vary widely by stage of decline, prior media exposure, family engagement, and many other factors. We do not promise a specific reduction in agitation, increase in engagement, or any other measurable outcome.

  • Family content is the family's responsibility.

    Photos, voice messages, and other content uploaded by family members are their responsibility — including ensuring they have the right to share each photo, that recordings don't include third parties without consent, and that nothing uploaded violates facility policy or local law. We provide a delete-everything path on the Privacy & data control page.

Talk to us

Book a 20-minute call. No deck.

Tell us about your facility and what you're trying to do. We send a short follow-up with whether SeniorsLink is a fit and what a pilot would look like.

We'll only use this to follow up with you. No newsletter, no third-party sharing.

Prefer email? Reach us at hello@seniorslink.ca.